What is it?
A database of video interviews of public company executives
The show includes a series of online video interviews with management of publicly traded companies. The companies in the show are interviewed periodically so an investor can follow its activities.
The interviews are not scripted or rehearsed. These are "live" interviews where the host will ask the questions most investors would ask management.
Our goal is for investors to use the following adjectives when describing the interviews: human, genuine, authentic, personal, honest and informative. Our interviews are NOT a self-serving infomercial.
Each show episode falls under one of the following formats:
Earnings announcements, quarterly and annual including review of income statement, balance sheet and cash flows.
Mergers, acquisitions, divestitures, joint ventures, large new contracts, etc.
Coverage of important announcements including new customers, new markets, new partnerships, etc.
Review of industry growth opportunities and trends.
Review of company new talent joining the team.
Adds interactivity and context to the online video interview,
Stock Up News platform is an online tool that allows combining the video with content pulled live directly from the web. Video created in Stock Up News behave like the web itself, dynamic, full of links and finally allow to break free from the video frame.
So while you watch a video interview all the information associated with the executive and its company is brought together including stock charts, management bios, board bios, how the company makes money, market opportunities, public filings, company news, company presentation, performance of comparable stocks.
Reasons to be on the show:
The participation in the show might increase demand for your stock, which can translate in higher volume and possibly a higher share price. But here are other reasons...
Improved investor visibility
Our video interviews are announced in multimedia press releases which can boost visibility by up to 9.7X which can translate into higher demand for your stock.
Tell your equity story
A video interview is an opportunity to explain and show investors why they should include your company in their portfolio or why they should keep your stock if they already own it. Or you may want to clear some miss conceptions journalists or bloggers may have. Investors have a short attention span and tend to only look at hard data, provide them with the soft data.
Gain investor's mindshare
If your company is periodically at the show telling the equity story over and over, investor will start to notice the company and eventually after several exposures might consider your company at the time to invest.
Don't be the last one
Online video is here to stay with over 138 million people watching it. Take advantage of this new way to communicate with your investors, give them a more personal and human touch. Put a face and voice to the company. Most publicly traded companies are not doing it yet.